Without fail when I talk about E-Rep and the use of social media in B2B sales the, “I don’t have the time,” issues comes up. Ughhh… Are you kidding me?
Here’s a simple question: Do you have enough time every day to deliver the two-minute version of your product/service overview to enough decision makers and influencers? (If you answer, “Yes,” you’re nuts, by the way.)
The following video has been on The YPS Group web site for six months now and has been viewed over 1,100 times. That would be 1,100 X 2 minutes or 36+ hours of me (more accurately my e-Rep) talking through the Three Core Principles of Sales Process Engineering. Stated differently, my e-Rep saved me a full week’s worth of time over the last six months. That’s an extra two weeks a year of selling time for me.
And that’s just one simple video that took less than fifteen minutes to produce and post..