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 Sales Process Engineering and Sales Training

 

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YPS
Sales Process Engineering

coupled with...

YPS
Sales Training

enables...

...an 8-12%
annual increase
in sales
performance!!!

 

The Methodical Sales Process

This intuitive, logical framework is an excellent basis for organizing the collective sales wisdom of sales executives and reps.  The architecture includes 14 sub-processes that are grouped into three main categories…  Sales Operations, the starting point and core of the whole selling process, Customer Satisfaction, concerned with maintaining the business of your current customer base and Sales Support, the activities performed by field reps, staff and management to make the sales operation as productive as possible.

As Sales Best Practices are identified, they are placed into one of the 14 categories.  They are generally defined as follows:

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Sales Operations 

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Identify Opportunities - To whom might I sell my products/services? How do I determine which are the best prospects?

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Gain Attention - How do I get the decision-maker to recognize that my firm might have useful products/services?

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Establish Interest - How do I get the prospect engaged in a decision process regarding my products/services?

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Design Solution & Build Commitment - How do I work with the prospect to customize and justify use of my products/services and begin to get his/her buy-in?

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Present/Propose - How do I package my complete value proposition for delivery to the prospect?

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Close - How do I reach final commitment?

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Customer Satisfaction 

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Deliver/Implement - How do I assure that my products/services are properly delivered to and/or installed by the customer?

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Support Operations - How do I ensure continued customer satisfaction?

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Develop Relationships - How do I continuously establish and enhance the trust and confidence my prospects and customers have in my company and me?

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Sales Support

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Account & Territory Management - What are all the things I must do to assure that my company's time and resources are productively and optimally used?

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Field Operations Support - What must the sales support staff do to help the sales reps and what tools are needed?

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Human Resources - How do I recruit, hire, train, motivate and retain sales personnel? 

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Quality Assurance - What are the standards for performance of each sales activity and how do I assure that these standards are met? 

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Process Management & Metrics - How do I ensure continuous improvement?  How do I measure all the activities in the sales process so I know if I'm doing well or poorly?

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How to Sell More Faster with Sales Process Engineering

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Last Modified : 11/18/08 06:29 PM

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