Ideas!

“I'm not as deep and complicated as people think.”

Mike Tyson

When it comes to physical prowess and raw punching power, Iron Mike is a legitimate contender and ranks among the all time sporting greats.  But, what’s he selling here?

When it comes to “X” and “Y”, your company is a legitimate contender.  When it comes to Sales Process Engineering and Sales Training, so is YPS. 

Ever try to stretch, spin or fit your product or service into a niche where it doesn’t really belong?  Have you REALLY internalized your core competencies?  Are you always careful about how you articulate the value you can actually and consistently deliver?

Think about it…