Dreamland Interactive, a business partner of The YPS Group, took a major step in its ability to deliver e-Rep content development services. Their new radio studio in Atlanta, GA was specifically designed to support business talk radio and help clients solve the prospecting problem.
It’s no secret that I am a huge believer in the 24 [...]
Here’s the chronology:
11/25/04 – Initial telephone contact with company president
12/17/04 – The one and only face-to-face meeting (…with the president mainly, plus a brief conversation with the founder)
12/21/04 – Original proposal for a Sales Excellence Council
01/10/05 – Opportunity recorded in my CRM as “Closed-Lost”
01/10/05 through 04/18/11 – Not a single conversation or e-mail for over [...]
I can get away with telling Todd Schnick he’s out of his mind because he’s my partner and my friend. (…and the fact is, sometimes I really do think he’s nuts.) He’s also, as Anthony Iaanorino has said, “wicked smart.”
He’s broken a significant chuck of the code on how to use social media to engage [...]
Arthur Miller’s Death Of A Salesman has been one of my personal favorite plays for years. The tragic figure of Willy Loman has always been inspiring to me in an “anti-hero” sort of way. Someone as sharp as me can easily spot Willy’s weaknesses and flaws of course, and avoid them!
Then I read Have We [...]
OK, sales rep or manager, you tell me what, if anything, is wrong with the following scenario:
The Situation:
A host and co-host interviewing an executive about delivering customer value
Streamed live on the web and recorded for podcast and on-demand streaming
The Players:
An executive, Marty Michael, VP of Enterprise Software Solutions at Avanceon
A co-host, Bob Lowe, Executive Director [...]
To get into the proper mindset, re-read the title of this post in the most weepy, whiney tone you can imagine. Got that annoying eeeesssssshhhhhh feeling? Good.
Because that’s the feeling I invariably get from sales managers and reps when discussing E-Rep for the first time. That’s “E” as in “Electronic.” Every “H” or “Human” rep [...]
It’s no secret that yours truly believes that every “H-Rep” needs an “E-Rep.” Your electronic alter-ego helps deliver not only your value proposition, but more importantly real, tangible value in terms of information, knowledge and insight. He/She/It is also on duty 24 X 7 X 365!
So what portions of an E-Rep [...]
It’s a bird! It’s a plane! No, it’s Social Media!
It’s no secret that I firmly believe Every H-Rep Needs and E-Rep. Your electronic alter-ego’s 24 X 7 X 365 work ethic alone is a compelling enough reason to have one.
If all the web 2.0 and social media tools are a brave new world for you [...]
The key contact in my target market is typically a baby boomer. (Full disclosure: I are one. Born in ’53.) That’s a tough crowd to engage via social media. So I asked Paul Castain’s Sales Playbook group how I should go about getting them to use the tools more actively.
Boiled down, here’s the really great [...]
