Here’s the chronology:
11/25/04 – Initial telephone contact with company president
12/17/04 – The one and only face-to-face meeting (…with the president mainly, plus a brief conversation with the founder)
12/21/04 – Original proposal for a Sales Excellence Council
01/10/05 – Opportunity recorded in my CRM as “Closed-Lost”
01/10/05 through 04/18/11 – Not a single conversation or e-mail for over [...]
I’ve said it before and I’ll say it again and again and again… Every h-Rep needs an e-Rep. That is, every human sales rep needs an electronic alter-ego; a highly personalized, customized, electronic version of him or herself. I repeat the refrain for two reasons:
It is unequivocally true
Appalling few sales reps have bothered to create [...]
(Note: If you happen to be a mentor or sales manager, please do your “mentee” or team a favor and pass this along.)
Sometimes, stating the obvious is nothing more than that; merely verbalizing what everybody in the audience already knows. Sometimes, something is obvious to the speaker/writer, but is genuinely a novel concept for the [...]
by Todd Youngblood
I never heard of Dreamland. 24 hours ago I couldn’t have told you it’s in Birmingham, AL. 20 minutes before I parked in front the place I didn’t know it’s a legendary barbecue joint. So how on earth did they convince me to buy three lunches from them?
Here’s the story… Two colleagues and [...]
by Todd Youngblood
Had one of those flashes of insight today. This time with regard to the effectiveness of social media for B2B sales and marketing. My conclusion is: Social media is fabulous, but only after your prospects and customers are trained on how to use social media. Grunt through the background info here, the B2B [...]
