Tag Archives: E-Rep

I just got another slap up-side the head

May 4, 2012 – 11:20 am

And so the lesson learned?  Actually, there were three.  First, don’t ever get cocky and think you’re above executing all the basic blocking and tackling.  Second, make sure your e-Rep is robust and continuously feeding meaty, valuable text, audio and video content to your constituents out [...]

By Todd Youngblood | Posted in E-Rep | Also tagged , | Comments (0)

Post, but first – PLEASE… Think!

April 19, 2012 – 6:00 am

Put yourself into the shoes of the decision-maker.  If you can skim through some text, or listen to a short audio or watch a quick video to acquire some chunk of information or garner a bit more insight into some topic, why on earth would you [...]

By Todd Youngblood | Posted in E-Rep | Also tagged , , | Comments (0)

Seems pretty obvious to me…

April 18, 2012 – 7:26 am

Picture this…  A sales assistant who:

Is on-call 24 X 7 X 365
Flawlessly delivers each of your sales messages every time

To anyone
Anywhere
Any time
On demand
As many times as requested

Relentlessly “pulls” prospects into your sphere of influence
Nurtures relationships with all of your contacts
Works for free

Too good to be true? 
No.  Actually, it’s too obvious to ignore.  Consider the [...]

By Todd Youngblood | Posted in E-Rep | Also tagged , , | Comments (0)

Publish or Perish, Baby…

April 4, 2012 – 5:40 pm

You simply MUST be there when they, the buyer, do a Google search.  To be there, you must publish.  You must continuously publish strong, compelling content that showcases your value at every stage of the customer’s buying process.
It’s just that simple.  Any questions?

By Todd Youngblood | Posted in E-Rep | Also tagged , | Comments (0)

MASSIVE “Establish Business Relationship” cycle-time reduction

March 12, 2012 – 5:02 pm

Every sales pro knows that establishing a solid, credible, cordial business relationship with the decision-maker is fundamentally essential for success.  Every sales pro also knows that doing so takes time – precious, fleeting, oh-so-valuable time.
Most business processes, being at their core pretty scientific, can be studied, dissected, and redesigned so that the cycle time for [...]

By Todd Youngblood | Posted in Radio | Also tagged , | Comments (0)

Fire all the sales managers?

February 29, 2012 – 9:52 am

Firing all the sales managers is NOT a totally crazy idea. CRM systems and collaboration tools (social media-based and otherwise) can do a whole lot of mentoring. That’s two BIG, off-loadable sales management tasks right there….

By Todd Youngblood | Posted in Best Practices | Also tagged , , , | Comments (4)

“Blogchure” – Hideous? Or a noble step in the right direction?

February 24, 2012 – 12:06 pm

“Not many companies in our industry even have a blog.  Let me show you ours.”
With that statement, a weirdly old school/new school journey began.  Didn’t and still don’t really know how to react to whole conversation.  Take a listen and let me know what you think.

By Todd Youngblood | Posted in Blog | Also tagged , , | Comments (0)

When They Google Will You Be There?

February 2, 2012 – 11:14 am

I’m not sure ANYTHING could be more obvious.  Before your customer buys, he or she – 100% of the time – will search the internet for information.
If you’re NOT there, you’re NOT part of the decision process.

By Todd Youngblood | Posted in E-Rep | Also tagged , , | Comments (0)

Could it be any more obvious?

January 24, 2012 – 4:37 pm

Every sales professional must have an e-Rep for two fundamental reasons:

When a customer or prospect does an internet search, if you’re not there, your competition will be.
Time.  You don’t have enough.  Your customers don’t have enough.  An e-Rep save lots and lots of time.

To reiterate…
100% of the time, customers will search the internet at the [...]

By Todd Youngblood | Posted in E-Rep | Also tagged , | Comments (2)

Silver or Electronic?

November 29, 2011 – 11:13 am

You tell me…  Is it better to be a silver-tongued devil?  Or an electronic-tongued devil?

By Todd Youngblood | Posted in E-Rep | Also tagged , , | Comments (0)