Tag Archives: Cash Flow

Cumulative Cash Flow + Payback = Committed Customer

This is the third post in a series about selling with Finance, the Universal Language of Business.

Part 1: Do you speak the universal language of business?
Part 2: Selling With A “Net Cash Flow” Approach

OK, here we go again…  Doesn’t matter what they sell or what their SIC code is, ALL of your customers are [...]