Category Archives: Best Practices

All Sales Reps Will Blog (…except for the ineffective ones)

Thanks for coming back! Please use the comment function below to let me know what issues are on your mind and what you’re thinking about. RSS Feed The first draft of this post started with the recommendation that all sales reps should start a blog.  After pondering a bit on the reasons behind the recommendation [...]

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Creating Value By Learning Faster

Why are you successful? What is the root cause of your success?  Do you know?  Have you ever thought about it seriously? I could be wrong, but I think business success springs from the ability to learn faster than everyone around you.  The ability to learn faster springs from writing down a personal learning process, [...]

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A Year Old Sales Best Practice Probably Isn’t

New episode of the Think About It Podcast.  Listen below.  If you like it, subscribe here.

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Credit Where Credit Is Rarely Due

Three cheers for Delta Airlines Flight Attendant Craig Lee.  That would specifically be the Craig Lee on Delta Flight # 1620 from MSP to ATL on May 1, 2010.  This guy gets it.  This guy has a great career in front of him.  All he needs to do is maintain the perfect perspective he has [...]

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Sales Food For Thought

Well worth the listen.  A discussion about “Targeting” and other sales tools, techniques and research from a friend of The YPS Group Frank Hurtte. (Excerpt 3:56) Click here to listen to the complete interview.  Thanks for the insight, Frank!

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The Insanity Of Protecting Your So-Called Proprietary Knowledge

First a chain of logic, then a case in point… (I’ll assume you possess valuable knowledge.) Fact: The more valuable the knowledge you possess, the more valuable you are to your customers Fact: As more customers and prospects realize you have valuable knowledge, the more they will seek your advice and the more they will [...]

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A Year Old Sales Best Practice Probably Isn’t

If the sales practices you use on a regular basis are the same ones you were using last year or 2, 3, 5, 10 years ago, they probably no longer deserve the “best” label. Don’t get me wrong, just because something is not a “best” practice doesn’t necessarily mean it’s not an “excellent” practice. A [...]

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Remember KISS? (Are you sure???)

Sometimes the “obvious” is not so obvious.  What seems perfectly clear to me – because I work with it day in and day out – might be terribly confusing to normal person; i.e., customer. A colleague’s focus on “Minimalist Marketing” along with references in a “Quick Reference Guide” to things like discharge/recharge/refresh mode, trickle vs. [...]

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The 2nd Best Learning Tool There Is

Every sales rep, manager and executive must have, use, add to and delete from an RSS Reader.  It’s a truly outstanding means to feed your brain and ensure a habit of life-long learning.  In my view, it’s the 2nd best one out there. Given their power and how long they’ve been around, I had assumed [...]

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Little Things Can Make A Huge Difference (Ask Beethoven)

We all know it’s true.  Little things really can make a huge difference.  But we all cut corners – all the time.  We’re busy.  We have challenging goals.  We’re tempted to let the little thing slide. Next time you find yourself starting that slide, listen to the following audio clip.  It’s only 44 seconds, and [...]

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