Author Archives: Todd Youngblood

You’re wrong again, my friend

October 28, 2011 – 7:23 am

As my friend and business associate knows, the snarky title of this post is said with a smile…  He IS, however, a little off on his reasoning in a recent post of his own.  He begins by saying,
“Engaged in friendly, spirited banter with a business associate the other day. We had just returned from a [...]

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Community Service – 11 reasons why NOT doing it is crazy

October 27, 2011 – 6:21 am

Many business people miss the point when it comes to Community Service.  Typically, we feel this vague sense of guilt that we should be “giving back” more than we are.  Such a narrow perspective…
In fact, that phrase “giving back” has always bugged me.  Frankly, I’ve worked pretty darned hard to achieve the success I’ve had.  [...]

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I’m Elite! (…according to Delta Airlines)

October 20, 2011 – 3:04 pm

Virtually all of us settle for achieving far less than we could actually achieve. Mostly it’s because we’re constantly inundated with an endless barrage of baloney about how special we are.
Work for a large corporation?  How often are you fed some version of the message, “Our people are our most important asset,” or “Respect for [...]

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How unwittingly annoying are you?

October 10, 2011 – 10:46 am

Every time I become aware that I have inadvertently annoyed a business associate (i.e., customer, co-worker, colleague, whatever) I try to write down what I did.  Writing about something fixes the memory strongly and permanently.  This is one of those situations.
Trust me.  You do this, and you are annoying.
Time management.  There is not enough time.  [...]

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Learning a thing or two about my own area of “expertise”

October 9, 2011 – 1:17 pm

Every time I begin think I really have a handle on this whole sales and marketing thing, somebody comes along and makes me realize I still have lots to learn.  Actually, that’s what makes my work with Dreamland Radio so challenging and interesting.
My cohort Todd & I recently interviewed Eric Marjoram, owner of Marjoram Creative  [...]

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I wish I had said all that… Thanks, Steve

October 6, 2011 – 7:22 pm

The speech ends with the notion, ”Stay Hungry, Stay Foolish!”  Preceding that are five other thoughts I find hard to ignore.

“Connect the dots.” (With the insightful acknowledgement that the connecting is only possible after the fact.  i.e., Remember all the dots!)
“Do what you love.”
“Don’t settle!”
“I’ll be dead soon.”  ”If today were the last day of my [...]

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Total Cost of Ownership – A Powerful Selling Tool

September 30, 2011 – 9:18 am

It’s so easy to forget to use the right selling tools, and somehow the notion of Total Cost of Ownership is one that gets ignored on a regular basis.  AGGGGGGHHHHHHH!!!!!
I got a reminder yesterday during an interview on Business-To-Technology Radio with Sheldon Michaels, President of Southern Office Machines.  He talked about “TCO” in terms of [...]

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The payback is not always in cash

September 26, 2011 – 6:41 pm

Now and then a guest will say something during one of my radio interviews that truly resonates.  This past Friday on the Community Service Radio Show,  John Freebairn, President of Freebairn & Company, made one of those comments.  He was talking about how the folks in his advertising agency get genuinely passionate about their pro [...]

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Mom was right!

September 20, 2011 – 9:53 am

During a recent interview on the Sales Thinker Radio Show, our guest made a very intriguing statement:
“Many of my references come from those I did no business with.”
It’s a cool story…  Listen…

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In sales? Then like it or not, you’re also in the publishing business.

September 16, 2011 – 10:19 am

Make no mistake.  Do NOT kid yourself.  If you are in sales, you are in the publishing business.  It’s a new niche of the publishing world, but one that’s real, and more importantly, at the front end of virtually every buying process.
Consider a typical business buying process.  It consists of stages like:

Develop the various Strategies [...]

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